Rising rents are a boon for landlords and investors, making real estate a lucrative venture. However, this upward trend in rents comes with challenges for renters, especially with inflation around 9%. As someone who has walked the path to financial freedom through rental income, I understand both the perks and the pitfalls of being a landlord.

On one hand, rental properties have been a cornerstone of my financial strategy, bringing in a substantial part of my income. On the other hand, dealing with difficult tenants and maintenance issues has been a constant source of stress. Over time, my enthusiasm for hands-on management has waned, leading me to invest more in REITs and other passive real estate investments, like the ETF VNQ, allowing me to earn real estate income without the day-to-day hassles.

Nationally, rents have been climbing, which is good news for landlords but puts me in a tough spot as a small-scale landlord who genuinely cares about the well-being of my tenants. I strive to balance the need to optimize rental income to support my family while also providing quality housing.

The recent data from Bloomberg and Apartment List shows a sharp rise in U.S. rents, continuing post-pandemic without signs of slowing. This trend puts pressure on inflation and varies significantly between different cities, with places like Phoenix and Dallas experiencing faster growth than New York and San Francisco.

From a personal standpoint, I find myself conflicted about increasing rents. Although the rising cost of managing properties tempts me to raise rents, I prefer to absorb these costs and wait for tenant turnover to adjust prices, unlike large institutional landlords who aggressively maximize profits.

For other small landlords looking to avoid awkward conversations about rent increases, I recommend setting clear rent escalation terms at the start of the lease. This method sets expectations early and avoids surprise for tenants, making the entire process transparent and straightforward.

Regarding the fairness of rising rents and property values, it’s a complex issue. Housing should be accessible, and when prices outpace income growth, it becomes harder for people to afford homes. My experiences as both a tenant and a landlord have shown me that fairness in housing comes down to providing value and ensuring safety and functionality in the living space provided.

During the pandemic, I even reduced rent for a tenant undergoing cancer treatment, emphasizing compassion over profit. This approach has helped maintain a good relationship with tenants who appreciate the stability and care they receive, which is ultimately more valuable than maximizing income from every property.

For those unable to purchase homes, investing in real estate indirectly through REITs or real estate stocks can be an effective way to benefit from property value increases without the responsibilities of direct ownership.

In summary, while the landscape of renting and property management is fraught with challenges, maintaining ethical practices and focusing on the well-being of tenants can lead to sustainable and profitable real estate investment.